Our New Store Look
Healthy Life is a dynamic and progressive retail franchise chain. We recognise the importance of refreshing our offer to stay ahead of the competition. We also recognise the importance of being tuned into the changing needs and expectations of our customers. That's why we have recently introduced an exciting new 'look' for Healthy Life.
The new Healthy Life store fit-out reflects Healthy Life's strength as a specialist, credible retailer of natural health and beauty products. This new look has been specially designed to: encourage customers to visit more often; attract new customers; and reduce the possibility of customers walking out without making a purchase. For our newstore look images click here
Marketing Support For Healthy Life
We believe marketing is one of the most important activities for running a successful franchise. We have an experienced marketing team who is responsible for developing innovative marketing and promotional programs designed to build brand awareness and create demand for our stores.
Our marketing strategy focuses on the following 5 key result areas:
1. A heavy emphasis on the local delivery of national marketing programs so franchisees obtain the best possible value from their promotional dollar. These highly targeted promotions include email and SMS initiatives
2. Increasing customer loyalty by rewarding customers for their support
3. Regular monthly promotions in-store
4. Growing market share by attracting new customers to Healthy Life stores
5. Increasing customer visitation frequency and,
6. Increasing average customer purchases so Healthy Life franchisees gain a great share of their customers' purchasing power
Healthy Life's marketing program includes the following potent sales generating promotional tools. more details